Video production is the practice of creating movie by shooting images (videography), and creating combinations and discounts of parts of this video in live production and post-production (video editing). In most cases the recorded video will be recorded on the most current electronic media such as SD cards. In the past footage has been captured on video tape, hard disk, or solid state storage. Video tape capture is now obsolete and solid state storage is reserved for only that, storage. It is currently distributed digitally in formats such as the Moving Picture Experts Group format (.mpeg, .mpg, .mp4), QuickTime (.mov), Audio Video Interleave (.avi), Windows Media Video (.wmv), and DivX (.avi, .divx). It is the equal of filmmaking, but with images recorded digitally instead of on film stock.
Practically, video production is the service and art of creating content and delivering a finished movie product. This may include production of televIsion programs, television advertisements, corporate movies, event videos, wedding videos and special-interest home videos. A video production can range in size. Examples include:
- A household making home movies using a prosumer camcorder,
- a solo camera operator with a professional movie camera in a single-camera setup (aka a "one-man band"),
- a videographer using a solid person,
- a multiple-camera setup shoot in a television studio
- a production truck requiring a tv crew for an electronic field production (EFP) with a production company using set construction here on the backlot of a film studio.
Shooting techniques and styles include:
- Using a tripod for a locked-down, stable shooter;
- hand-held for a bigger frame of motion to attain more jittery camera angles or looser shots to depict natural motion
- integrating various camera angles such as the Dutch angle (see Mission Impossible), Whip pan (see the opening of Hot Fuzz) and Whip zoom (see the Kiddo/Driver fight in Kill Bill Vol. 2);
- on a jib or crane which easily soars to varying heights as seen in the finale of the movie Grease;
- using a Steadicam for smooth motion as the camera operator incorporates moving cinematic techniques such as moving through chambers, as seen in The Shining.
Video production is basically the entire process of developing a video. Whether it is a short movie, a full-length movie, business advertising video, tv commercial, music video, or other type of film, the process may vary somewhat with the particulars, but the overall process is basically the same. The basic process can be separated into three subcategories.
These three subcategories include all facets of video production, from the moment an idea pops into your head to the moment the film is released to the general public. In this guide, we will attempt to provide you with the obvious definition of video production by describing the entire process of video production.3 Main Stages of Video Production
This is the planning stage. There'll be no recording in this process, just preparation.
- An idea is formed
- The script is written
- The cast is selected
- The sound and video team members are chosen
Scene more info locations are selected, the script is revised and edited if needed, and an outline of the entire recording process is created.
There are lots of additional factors that have to be reviewed as well. Proper lighting for each scene is critical.
Once all the cast and crew have been hired, and the script has been edited and approved, the actual manufacturing process can begin. Crew and cast members travel to each location, and each scene is taken until it is satisfactory. Then everyone will move to the next scene. This procedure repeats until each scene in the movie has been shot. Once each scene has been properly shot, it is time to proceed to another stage of post-production.
Post-production covers all activities that are performed after the actual shooting of the film has been completed. This includes merging each scene, syncing audio and video, editing sound and video, and adding special effects.Professional Video Production
There are several businesses that provide video production as a service. This allows companies and individuals that do not have any filmmaking experience to create marketing videos or other business-related videos to enhance their company image, and showcase more info their services and products.
For video production to be prosperous, there needs to be much more behind it than only a guy with a camera. The video must be targeted and distributed correctly, or the movie is only going to reach a few of potential customers. A video describing a general overview of your products and/or services is great if you've got a stand-out market, but if you have competition, your movie has to show the potential customer why they should choose your company over your competitor's company. Because of this, you might achieve better results by creating several short videos, each targeted at a particular demographic. The movies can then be distributed through the correct platforms to reach the maximum number of people who may be interested in your company's services.
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